Insights / Activation funnel
Funnel steps
Activation funnel All users · Last 14 days · Saved 2h ago
Breakdown by browser first touch · last 14 days
Browser Users Overall conv. Step 1 → 2 Δ vs prev 14d
blue = CTA · active rail categorical series orange = brand mark + favorite only · sparklines neutral gray · semantic green/red on deltas only · Inter ≥450 · mono tnum/zero · 12px floor